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Social Media Marketing

Social Media Marketing Services

Social media isn’t a fad – it’s the way the world communicates.

Saying that social media is big is a bit of an understatement. Regardless of whether it’s Twitter, Facebook, Instagram, Snapchat or one of the interest-specialized platforms, social media plays a role in the online lives of over a billion people around the world. That’s a lot of potential customers. We can help create a strategy to connect with them.

 

With almost two billion active users worldwide and boasting an average time on site of 20 minutes, Facebook is one of the most important advertising and marketing platforms in the world.

 

 

Twitter is the second most popular social media network in the world. They have an active user base of 600 million and a worldwide reach. Twitter gives you the unique opportunity to insert your brand into the conversation and its more youthful audience makes it an ideal platform for connecting with millennial customers.

 

 

Ideal for B2B and professional services marketing efforts, LinkedIn has almost 500 million engaged, career- and business-focused users and its numbers are still growing.

 

 

Rivaling Twitter in overall reach, Instagram is the world's largest photo sharing app. As part of the Facebook advertising ecosystem, it shares the super-sophisticated ad targeting features. Network demographics skew youthful with 55% market share of of US 18 to 29 year olds, but it is a powerhouse with 30% of all global Internet users on the platform.

With 71% of the Snapchat user base under 34 and over 150 million daily active users, it’s increasingly becoming the go-to social media platform for millennials.

Waze is a the only community-driven, GPS-based navigation application. Like other nav apps, Waze offers turn-by-turn directions, but with a social twist: drivers share road reports with fellow travellers, including road hazards, traffic jams, and police speed traps. With over 50 million daily users, Waze offers in-map advertising that can serve geographically targeted and relevant mobile ads to people on the move.

 

RastaEmpire.com

Our social media marketing strategy for RastaEmpire.com led to an increase of over 228,000 Facebook likes and more than 20,000 new Instagram followers. A combination of original content, sourced relevant content, and promotions helps keep fans engaged.

check out all our work with Rasta Empire
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